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Straightforward financial tips and founder stories of heart and hard work.

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- Scaling Up
Investors will challenge your valuation – will you be ready? Learn how to justify your number with confidence and negotiate the best possible deal.
- Scaling Up
The best SaaS founders don’t just track data – they track the right data. Focus on the key metrics that fuel growth, attract investors and keep your business scalable.
- Scaling Up
Your board doesn’t need more numbers – they need clarity. Discover how to present financials that tell the right story and drive real decision-making.
- Scaling Up
SaaS and subscription growth isn’t just about sign-ups – it’s about keeping customers around. Learn how to reduce churn and increase customer lifetime value.
- Early Stage, Scaling Up
A well-structured cap table makes fundraising easier and keeps your ownership intact. Avoid common pitfalls and set your startup up for success from day one.
- Early Stage, Scaling Up
Scaling fast? Make sure your revenue recognition keeps up. Get the basics right so your financials stay clean, investor-ready, and set for long-term growth.
- Early Stage, Scaling Up
Raising investment in 2025? It’s tough, but not impossible. Investors are cautious, deals take longer, and valuations are tighter. But plenty of founders are still getting funded – you just need the right approach.
- Early Stage, Scaling Up
Slashing costs can help your startup survive – but cut in the wrong places, and you’ll stunt growth. So, where should you save, and where should you spend? Let’s break it down.
- Early Stage, Scaling Up
Investors don’t just look for great ideas – they look for solid businesses. Messy financials, wild valuations, or vague plans? Big red flags. Here’s how to avoid them and keep investors hooked.
- Starting Out, Early Stage
Figuring out your founder salary is tricky – too little risks burnout, too much raises investor concerns. Here’s how to set a fair, sustainable salary that works for you and your startup’s growth.
- Scaling Up
When your startup starts scaling, financial complexity skyrockets. From fundraising to cash flow management, a CFO can be game-changing – but do you need one full-time?
- Early Stage, Scaling Up
Numbers don’t have to be boring. Discover how to turn your financials into a story that captivates investors and reinforces your startup’s vision.
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